SEO SERVICES
SEARCH ENGINE OPTIMISATION
What’s it all about? why does it matter?
SEO (Search Engine Optimization) is the process of improving your website so it ranks higher in search engines for the right keywords your audience is already searching for.
A healthy SEO score means your site is easy to find, trusted by Google, and relevant to potential customers — helping you generate more organic traffic, enquiries, and long-term growth without paying for every click. SEO can be expensive because it requires ongoing research, analysis, and powerful professional software to track performance, monitor competitors, and identify high-value keywords that give you a competitive edge. But this is very different from Google AdWords (paid ads), where you pay each time someone clicks. Ads can be useful, but you should only invest heavily in them once your organic SEO is working well — otherwise you’re constantly paying to stay visible, instead of building a strong foundation that brings customers to you naturally.
My 5 Key SEO Services
-And Why They’re Worth the Investment
1. Keyword Research & Strategy
I will identify the search terms your customers are actually using, analyse competitor rankings, and map keywords to the right pages. This ensures your site is targeting high-value, high-intent opportunities — not random phrases. The specialist software I use, coupled with continuous research, will keep you ahead of industry trends, justifying your monthly investment with results that matter.
2. On-Page Optimisation
I will enhance your website’s titles, meta descriptions, headers, page structure and internal linking so that Google clearly understands your content. This isn’t a one-time fix — as your business grows, I will continually refine pages to capture more traffic and convert visitors into customers.
3. Content Creation & Enhancement
Google rewards websites that solve problems and answer questions better than anyone else. I will create or improve your content to increase relevance, authority, and engagement. Every new page, blog, product description, or service section is designed to drive measurable business growth, not just keywords.
4. Technical SEO & Performance
Fast, secure, mobile-friendly websites rank higher. I will monitor and improve your site health, resolve crawl errors, optimise site speed, and ensure Google can index your pages properly. This technical foundation is essential — without it, even great content won’t rank.
5. Tracking, Reporting & Continuous Improvement
SEO is never “set and forget.” I pay a lot of money per month for professional tools to track rankings, measure traffic, monitor competitors, and identify new opportunities. You’ll receive ongoing reports that clearly show how your visibility improves over time, how your leads increase, and why your investment is paying off.
The monthly SEO service I offer isn’t a guess or a gamble — it’s a structured, data-driven process that increases search traffic, captures qualified leads, and grows your business sustainably.